I’m of the belief that participants in the TMT industry need to read widely in order to understand the present and future dynamics of the market. To that end, this post is a collection of the articles that have caught my eye. This week: BBC turns to Adobe for Olympian effort, Facebook rapidly turning into disaster, Apple quarterlies, MS avoids $1000 tablet howler Digital media A really interesting article on how the BBC is using Adobe Primetime to stream the huge volumes of video generated by the Olympics. Adobe are really on the up. I hear great things about their products in digital video and electronic publishing. Time to buy? http://gigaom.com/video/london-olympic-games-bbc-adobe/ iPhone is the best platform for mobile advertising; rich media is the most effective ad medium on mobile... but it’s expensive to make, Opera... An interesting set of statistics, nonetheless. http://www.opera.com/sma/2012/q2/ Corporates find Twitter more appealing than Facebook for their social ...
Thoughts on strategy in a Digital Economy